Managed and developed the visual identity of The Loaf Affair, a sourdough brand based in Miziara, North Lebanon, and the only bakery in the region specializing in naturally fermented sourdough using a traditional starter. The goal was to build a strong digital presence that reflects its authenticity and uniqueness. Captured and edited all visual content using Adobe Lightroom Classic, focusing on showcasing the brand’s ambiance, craftsmanship, and warm village setting while creating a cohesive and recognizable aesthetic.